Instagram Reels is a content format that allows you to create and share short engaging videos. Reels can be used to transform your presence in the following ways:
Engaging your audience is very important. By this we mean, encouraging your followers to comment, like, and share the reel.
The use of hashtags and eye catchy captions also helps connect you to more people. Hashtags place a reel in a specific category so that other users with similar interests can view it.
Adding audio of a popular song or including a voiceover in your reel can make your content more engaging.
Recommending your reels appear on the Explore page, where users who aren’t following you can see your content can also help increase your presence.
People show interest in more transparent brands so sharing behind-the-scenes content can also prove to be beneficial.